Friday, August 15, 2008

1000 Cameramen Named Bob at Beijing Olympics


If you've been watching the Olympics you may have noticed a multitude of cameramen wearing blue tunics emblazoned in large white letters "BOB."

No, their names are not all Bob. Actually, it stands for Beijing Olympic Broadcasting, which shoots video and radio for the media pool.

The left picture is of a BOB cameraman in action, and the second picture is of Ma Guoli, COO of BOB, in front of headquarters in 2005.

BOB projects their broadcasts will reach a "cumulative worldwide audience of more than 30 billion people", which is impressive considering there are only ~6.6 billion people in the world.

1 comment:

Anonymous said...

Thanks for the explanation. I tried Googling Beijing BOB but came up with a lot of stuff about some penguin and Bob Costas. Not together. Just some about a penguin. And some about Costas.